Design Thinking How To’s
Decoding an Innovation Culture

When AI and all the technology have become parts of our daily lives, the questions strategic leaders should ask are...

When Data meets Design Thinking

We are living in a fast changing world with all the emerging technology and customers’ demographics emerging in front of...

Client Collaboration with MURAL

At the heart of what we do, we take and drive our clients’ goal to tangible and actionable outcomes. We...

Double Diamond of Design: A roller coaster experience

And we mean it in a fun way. This simple visual of the Double Diamond of Design (Inspired by the...

Design is not just what it looks like..
Today users look at things in all aspects. Today designers make the products that work....
Customer Experience Design: Empathy

In Customer Experience Design, we care about customers at an emotional level. We ask questions like: “How might we help...

Design and its power to change lives
Let's see why was Doodle reimagined to become Doodle Design and how great ideas of Design can be powerful in...
Design Thinking Made Simple: What?

Design Thinking is the art and science of visualizing thinking into ideas and then into actions. In Design Thinking, everyone...

Customer Experience Design: Finding Moments That Matter

Brands need to compete on an experience level, beyond traditional ways. But interaction between brands and customers is complex. It...

Design Thinking Made Simple: Iterative

Iterative can be many things:. A mindset. An approach. A method. But at the heart of this ‘term’, it is...

Customer Experience Design: Co-Creation

One of the biggest and outstanding benefits of using Design Thinking in brand and customer experience design is inviting the...

Customer Experience Design: Persona Design

Persona Design is one of the main compasses that guides a brand or experience design on where to center. In...

Don’t design for brands. Design for people interacting with brands
Customers are the ones who might choose to stay and also might choose to leave. They are the end of...
Innovation is the way to win

Hi there! Chris is here to show you why innovation is the key to success. Here is a fact for...

Interview: Cracking The Entrepreneurship Code

How might we create winning brands to delight customers? A key question to start with is, how often do you...

Time to Innovate

Remember Einstein’s famous quote: “Insanity is doing the same thing over and over again and expecting different results”. This quote...

Tips For Managing Remote Clients

Thanks to Vietcetera for sharing the following article. Social distancing measures have sent staff to work from home and all...

Re-Imagining the Perfect Customer Experience amid Covid-19

Thank you Saigoneer for sharing the following article. Given the developments of the Covid-19 pandemic over the months, customer behavior...

All Great Ideas Start With a Doodle

Before Alexander Graham Bell first had a vision of how he would create the telephone, he was just sketching ideas...

Design Thinking How To’s

Design is not just what it looks like..

Today users look at things in all aspects. Today designers make the products that work.
Read more

Customer Experience Design: Empathy

In Customer Experience Design, we care about customers at an emotional level. We ask questions like: “How might we help...
Read more

Design and its power to change lives

Let's see why was Doodle reimagined to become Doodle Design and how great ideas of Design can be powerful in...
Read more

Design Thinking Made Simple: What?

Design Thinking is the art and science of visualizing thinking into ideas and then into actions. In Design Thinking, everyone...
Read more

Customer Experience Design: Finding Moments That Matter

Brands need to compete on an experience level, beyond traditional ways. But interaction between brands and customers is complex. It...
Read more

Design Thinking Made Simple: Iterative

Iterative can be many things:. A mindset. An approach. A method. But at the heart of this ‘term’, it is...
Read more

Customer Experience Design: Co-Creation

One of the biggest and outstanding benefits of using Design Thinking in brand and customer experience design is inviting the...
Read more

Customer Experience Design: Persona Design

Persona Design is one of the main compasses that guides a brand or experience design on where to center. In...
Read more

Don’t design for brands. Design for people interacting with brands

Customers are the ones who might choose to stay and also might choose to leave. They are the end of...
Read more

Dive into the details of the Bright Futures Case Study.

Why Design Thinking?

Ready to redefine how you think, communicate and collaborate in service of customers?